LUXURY-INFO.COM | Victoria Beckham promotes her denim line

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Luxury » All main news » Victoria Beckham promotes her denim line (17.04.2008)

Victoria Beckham promotes her denim line

Victoria Beckham made her way to Kitson in Beverly Hills on Tuesday to help promote her dVb denim line, which is not selling very well.

Kitson owner Fraser Ross recently told People, "She’s not supporting the line. It’s not good for her brand and not good for her endorsements. In a tough economy, you need to be in partnership with the people that are selling your line to your fans. That’s the bottom line. Victoria lives fifteen minutes from the store. That’s just bad business!"

"We haven’t dumped it. Hopefully there will be some kind of resolution," added Ross.

Later Kitson rep tells Justjared, "She realized that there are a lot of growing pains in starting line.We are continuing to sell her denim line and are working on a personal appearance for her fans."

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